3 Great Ways to Take Your Ice Cream Operation to the Next Level

Not only is ice cream one of the most delicious things on the planet, but it's also one of the most profitable things you can sell in a grocery store. Ice cream continues to gain in popularity, along with its close cousin, frozen yogurt. There are a whopping 1.5 billion gallons of ice cream and fro-yo produced in the U.S. every year, and the average American consumes ice cream about 29 times per year.

In any given two-week span, a staggering 40% of all Americans will eat ice cream. The market is simply enormous. In order to get the most out of your operation, you need a great distributor that can provide you with the tools you need to "freeze out" the competition and reign supreme in your market.

There are tons of decisions to make when it comes to what supplies you use when selling ice cream. Between the type of ice cream cup it goes in and how lenient you want to be with taste tests, figuring out the logistics of your ice cream operation can really give you brain freeze. Here are a few tips on how to save money with a great supplies company and put the cherry on top of your ice cream sales:

    • Custom printing. You should always try to find ways to make your ice cream stand out from the rest, and custom ice cream cups are the perfect way to do just that. The adults that buy your ice cream love unique, colorful designs just as much as their children, and you should always try to get something that really represents what your brand stands for. All you have to do is come up with a cool design and a supplies company can put it right on your ice cream cups for you.

    • Paper or plastic? Some proprietors like to save money and go with plastic supplies, while others prefer the comfortable weight of paper products. You could always mix and match the two, using paper ice cream cups with plastic spoons. Plastic ice cream cups make it hard to include the great design you came up with, but they will save you tons of money in supplies cost. Take a look at your budget and see what option is best for you.

  • Samples, samples, samples. Much like test driving a new car, people won't buy your ice cream if they can't sample it first. Sample spoons are a staple of every successful ice cream operation, and you need them on hand at all times to sell your more obscure flavors. Plastic tasting spoons are usually very tiny and extremely inexpensive, so you can give out as many samples as you'd like without breaking the bank.
Always remember that customers come to you for delight and enjoyment, so never take your ice cream operation too seriously. As long as you have the right supplies, you'll be enjoying sweet success for years to come.

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